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March 2, 2026

The Myth of the Perfect Forecast: Why Probabilistic Thinking Beats Precision

What if your next “perfect forecast” is actually your biggest blind spot? After more than two decades in pharmaceutical supply chains, I’ve seen one thing over and over — our collective obsession with precision. We chase the perfect model, the richest dataset, the ultimate algorithm… all hoping we’ll finally predict the future. But the truth? […]